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2017 by the numbers & ladies, watch this…

Posted by Deidre Rienzo on

So, I didn’t meet my financial goal this year. I made $2779 less than last year, but you know what? I’m freaking proud of myself. Because I made 3 times as much as I did my first year as a self-employed person. Because I supported myself. And because I love what I...

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[Podcast] Michael Solomon on Marketing (and more)

Posted by Ilise Benun on

I can't wait to hear Michael Solomon, who literally wrote the book (Consumer Behavior: Buying, Having, and Being) on marketing, when he speaks this year at HOW Design Live's new track, HOW Marketing Live.  His topic is....Walk a Mile in Your Customer’s Shoes: Designing for The Attention Economy. (Get a preview when our...

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Where my confidence comes from [QTMM 1/3/18]

Posted by Ilise Benun on

To start off the new year, here is a very simple idea that is at the root of what I think of as my own self confidence:   Life is an experiment. That means every day, you try something new and, even if you mess up, you learn and do...

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[Podcast] #336 Michael e. Stern on How to Decide How Big Your Business Should Be

Posted by Ilise Benun on

I got this message recently from a creative professional who signed up for my free mentoring session: "I've been in business for a while, I do good, creative work for (mostly) good clients, but I'm often spread thin because I work in many industries and offer many services myself. I...

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[Podcast] How to Deal with Difficult Clients

Posted by Ilise Benun on

Is it your job to make your clients happy? Lots of creative professionals seem to think so -- especially the "people pleasers" -- you know who you are! But I don't think so. Your job is to do good work -- you have no control over their happiness, or lack...

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