Blog

In this guest post (and presentation) from designer, LeeAnn Eddins, of LA Eddins Design, we see one way to use the Simplest Marketing Plan when you know you should do some marketing, but you just can't figure out what to do.

In this guest post and companion podcast episode with Melanie Deardorff, learn how to use the five whys to become more empathetic, whether you're a copywriter, designer, marketer or any other creative professional.

In this 2nd HOW Design Live bonus episode with Jennifer Barrett, Head of Content for Fidelity, financial journalist and author of “Think Like a Breadwinner,” and Lisa Mullis, a veteran copywriter and designer, we laid the foundation for the Fireside Chat that Jenn and Lisa will have in real time at HOW Design live in Boston, on Monday May 23, where they’ll share more secrets about how designers can earn more money, invest wisely and build lifelong wealth.

In episode #445 of the Marketing Mentor Podcast, I reminisced with multi-disciplinary artist, Ilena Finocchi, who shares her most effective marketing tools and, more important, the attitude that’s allowed her to avoid the “starving artist” syndrome.

Guest post by Jill Anderson: You can’t beam vast amounts of information into people’s brains upon first meeting.  When they land on your website, they can’t immediately know everything they...

In this Bonus Podcast Episode with Communications Coach, Eleanor Handley and Show Director of HOW Design, Amy Conover, we talk practical strategies for presenting yourself with confidence, whether one-on-one, in front of a group or in an interview with a client or for a new job. This is part of a short series highlighting speakers at HOW Design Live in Boston, May 22-24. 

If you find yourself overthinking, complicating things and not making progress, you just might be the problem. Here are 3 ways to get out of your own way and take the next natural steps to a better way of working.

If you want to use content marketing to position yourself as an expert OR if you’re a copywriter who’s not quite ready to put yourself out there, Episode #444 with Donna Jones, a recent graduate of the GRO Business Incubator, is for you.