It's so quiet [QTMM 3-30-20]

by Ilise Benun
It is very quiet here in my little corner of the world.  And while I'm not actually less busy, the frantic "busy-ness" is gone. I'm spending more t...

[Video] Beyond the Basics of LinkedIn

by Ilise Benun
Thanks to the one and only Melanie "The Marketer" Deardorff, who shared some excellent "pro tips" about LinkedIn at the recent Office Hours group ...

2 Ways to Handle Difficulty

by Ilise Benun
From what I've read, there are 2 ways to handle difficulties in life:  You can react with fear, anxiety, despair, etc. (i.e. the typical way) Or y...

[Case Study] How Sarah Adapted Marketing Best Practices for Her Unique Creative Business

by Ilise Benun
By Sarah Pike, FreeFall Laser, did One-on-One Coaching My business is a mix of solitary moments and time spent with artists, book binders, conserv...

[Podcast] #389 Perseverance as a Creative Business Owner with Michael e. Stern

by Ilise Benun
We are the lucky ones. There is no better time than right now to be self employed... ...to have control over your career, over your time and, espe...

3 Helpful Resources for Today (3-18-20)

by Ilise Benun
I'm watching closely as things continue to change from moment to moment and everything I write seems out of sync by the time I go to post it.  So ...

What I'm Doing Right Now [QTMM 3-16-20]

by Ilise Benun
Things are changing, and fast. I hope you're flexible.One thing is for sure, whatever happens, it's going to be bad for some but good for others. ...

[Podcast] #388 Should you still be blogging? I think so. Here’s why.

by Ilise Benun
I know it’s all coronavirus all the time these days in the media but this podcast episode is not about that. However, I will say this: if your bus...

How to use questions as a marketing tool (and what happens when you do)

by Ilise Benun
In my recent Quick Tip, with the subject line, "Want to Be Valued for Your Brain?," I emphasized the value of curiosity and asking questions, rathe...

[Podcast] The Best CRM for Copywriters, Designers & Other Creative Professionals

by Ilise Benun
I am asked at least once a week which CRM (Customer Relationship Management) software I recommend to keep track of clients and prospects.  Here's...

[Podcast] How to Succeed by Connecting with Content

by Ilise Benun
Connecting with content is about making genuine connections. How to do that is what Sandler Training wanted to know more about. So, I spoke with M...

Want to be valued for your brain? [QTMM 2-12-20]

by Ilise Benun
Tired of being treated like a pair of hands? Want to be valued for your brain and your ideas?  My advice: stop blaming your clients and start acti...