If you're feeling scared...

by Ilise Benun
I don't know what's going on, but a lot of people I spoke to last week are nervous. More than one lost their biggest client overnight.Others tell...

[Podcast] #345 Getting Starting with Podcasting with John Hartwell

by Ilise Benun
Should you start your own podcast? There are an awful lot of podcasts to listen to these days. And doesn't it seem like every day there's a new one...

Are you "driven" enough to be self employed?

by Deidre Rienzo
Do you ever wonder if your inherent nature isn’t conducive to self-employment? I did for a long time because I suspected that, deep down, I'm just...

I refuse to feel bad about what I'm not doing

by Ilise Benun
I can't stop thinking about this tweet I saw last week.  It speaks to me about business (not romance), about being my own boss. You see, what I lo...

Are You Getting The Clients You Want?

by Ilise Benun
To kick off the 30th Anniversary of my business, Colleen Gratzer, a Marketing Mentor client, interviewed me about how I got here for her new podcas...

Are "happy" clients your goal? [QTMM 5/30/18]

by Ilise Benun
Last week, a client said to me:  It's just amazing how, when someone doesn't answer your email, it can make you feel like you're the biggest los...

How to Price Your Freelance Services

by Ilise Benun
If you dread pricing your creative services, it may be because you don't have the right resources, information and training to do it properly -- t...

The Right Mindset to Price Your Freelance Creative Services

by Ilise Benun
Why does the “money conversation” cause such angst for so many creative professionals? I have a couple of theories and I wrote about them in the F...

[Podcast] #344 How to start a digital product business with Justin Putney

by Ilise Benun
If you’ve been dreaming about getting rid of your (annoying) clients and turning your creative service business into a product business, this week'...

How (and Why) to Stop Putting Yourself Last

by Ilise Benun
#MeFirst This is the hashtag for a movement I am thinking of starting. This movement is for the creatively self employed -- designers, copywriters,...

GDPR Resources for Creative Professionals

by Ilise Benun
You've probably heard of the GDPR by now --  What is it? It's the European Union’s General Data Protection Regulation (GDPR) and it went into effe...

How to get your ideal client's attention [QTMM 5/22/18]

by Ilise Benun
Do you want the attention of your ideal client? The best way to get it is to stop focusing your marketing efforts on your work and start focusing ...