Should You Join BNI (Business Networking International)?

Should you join the ubiquitous global networking organization, Business Networking International? It’s not for everyone but I do have lots of clien...

[Podcast] How to Take Charge of Your Business — Interview w/ Ram Castillo

I was a little nervous when I arrived a day early in San Francisco last year to prepare for 3 days of live filming of my CreativeLive course, Comm...

Networking Tips from Networking Expert, Andrea Nierenberg

Last week I was a guest on the Freelancer Writers Den live podcast and the topic was networking at live events and trade shows. The other guest was...

How not to stalk your best prospects

Photo courtesy Shutterstock (Image ID:226765558) I just gave a brand new presentation for Digital Olympus, a free online event. (You can download...

Who are “your people”? 3 Ways to Tell – QTMM

I think I’m getting more preachy as I “mature” (watch for my birthday sale in the Marketing Mentor Shop in June, BTW), but I hear myself saying th...

5 Valuable Marketing Tips That Will Make You A Smarter Marketer

When I ask people what marketing tools they use, so many say, “word of mouth,” which makes my blood boil (ok, that may be a little dramatic!) beca...

Ready to grow? Come to these May events.

It finally feels like May with the sunshine glowing and flowers blooming here in New Jersey. Spring is time for growth and there’s plenty of it on offer with my May event lineup. Join me for these East Coast events starting this week—Tuesday, May 10th. Tuesday, May 10 in Princeton (NJ) Public Library: Marketing Seminar: 30 Minutes a…

With gratitude to Laurel Harper, wherever you are

In my latest Quick Tip, I shared an epiphany of sorts. I realized that one action I took at the beginning of my career shaped the last 20+ years. Even though I’d never written an article before, I threw caution to the wind and wrote a query letter to the Editor of HOW Magazine, Laurel…

Business Card or Selfie?

I got this email yesterday from Mike Kim, a new friend and colleague, about a new networking strategy I’d never heard of before — the Strategic Selfie. Mike writes: This past week I was in Atlanta for a big conference. It was pretty interesting … the U.S. Secretary of the Treasury was a keynote speaker.…

[Podcast] A very powerful new networking tool….

Do you know why I have been podcasting since 2008? It’s not because I like hearing the sound of my voice. (Although people do tell me they like listening to my voice.) And it’s not because it’s an excellent marketing tool (which is definitely is –especially in the last year or two). And it’s not because…

Take a client to lunch this week

In this week’s Quick Tip, I am advising everyone to think of one client they could be doing more for and invite them to lunch to celebrate the year’s work and get feedback on how to improve it for next year. Often, this conversation generates ideas for how else you could be helping your client…

It really is all about who you know

I was talking with a client this week who needs to find more prospects (that’s why most clients come to me in the first place). Her pool of prospects, past clients and colleagues, is very small. She’s good at cultivating the relationships with people in her small group network but the smallness of it is the problem. She…