Blog

Podcast #400 is a meaty conversation with one of my favorite guests, Lisa Mullis of Paraphrase Communications. You see, I’ve been ranting lately about the "automation bandwagon" that so many...

I know it’s all coronavirus all the time these days in the media but this podcast episode is not about that. However, I will say this: if your business or...

Connecting with content is about making genuine connections. How to do that is what Sandler Training wanted to know more about. So, I spoke with Mike Montague about how to...

Last week at the AWAI Bootcamp, I had a bit of a revelation during Ann Handley's Opening Keynote.  She said something I wish I had thought of!   So I...

At HOW Marketing Live today, I am giving a brand new presentation about the "best" marketing strategy for creative professionals. It's called, "How To Reach Your Dream Clients With Content Marketing,"...

Most creative professionals I talk to have no problem with the idea that they need to promote themselves. The big obstacle is figuring out what their content should be -- that stops...

Yesterday I got this Happy New Year postcard from Elements Design wishing me a year of growth and success. On Friday, I got this “new year” email message about 2017 trends from one...

We’ve arrived at Step #6 (as defined in my free report): Choose your Call to Action. When it comes to CTAs, the goal is simplicity. Here’s why… Have you ever...