Podcast #400 is a meaty conversation with one of my favorite guests, Lisa Mullis of Paraphrase Communications.

You see, I’ve been ranting lately about the "automation bandwagon" that so many people have jumped on -- whether it makes sense for them or not! That really annoys me. 

Though I do admit I may have made the issue a bit too black and white in a recent blog post entitled, “Forget Funnels.” 

Many people agreed with me but a few respectfully disagreed and Lisa was one of those.

So I did what any self respecting podcaster would do when someone disagrees -- I invited her to discuss our differing points of view on the podcast!

You can listen here (or below) and find her "freebie" here. 

If you like what you hear, we’d love it if you write a review, subscribe on Apple Podcasts and sign up for Quick Tips from Marketing Mentor.

You can also find my 4 other conversations with Lisa here.