Simplest Marketing Planner: December Extras (2019.12)

On December 5, 2019 I gave the 12th (and last) session of "Office Hours" in 2019 for the final installment of the Simplest Marketing Plan for 2019...

December Sale on The Simplest Marketing Plan 2.0

I had no idea, when I threw it in as a bonus before last year's Black Friday sale, that the monthly "Office Hours" group coaching session would be...

[Podcast] #382 You, a Book Coach? with Jennie Nash

Have you ever heard of a book coach? It’s a relatively new thing, but it is definitely a thing – and a thing that has evolved out of the changes in...

I hired someone who does what I do

As my pile of work grew, I realized I needed someone to take things off my plate. Yet, whenever I would get behind with work, my mind would tell m...

[Podcast] #381 How to Make Your Marketing About Your Clients with Adam Fairhead

Adam Fairhead of Fairhead Creative is a kindred spirit, albeit younger and with a British accent. He approached me earlier in the year to be on the...

Simplest Marketing Planner: November Extras (2019.11)

On November 7, 2019 I gave the 11th session of "Office Hours" for the 11th installment of the Simplest Marketing Plan for 2019. This planner repres...

[Case Study] 5 Lessons from a Photographer Who Found His Dream Clients

By Aaron Dougherty, Aaron Dougherty Photography. I’d like to think that my photography business has grown these past seven years because of my h...

Ghosted by a good prospect? [QTMM 10/31/19]

I know this has happened to you... A good prospect reaches out -- someone who knows you, maybe even a past client -- about what seems like a really...

[Podcast] #380 3 Steps to Identifying Your Value and Charging More For It

Note: This article is a companion post to Marketing Mentor Podcast #380 with Lisa Mullis of Paraphrase Communications. Lisa is a copywriter and d...

Writers: Stumped about your portfolio?

The free report I offer subscribers is Get Your Website Done: 12 Actionable Steps for Designers. Recently, I presented a Writers’ Edition of this ...

[Podcast] #379 How to Build a Simple Marketing Machine with Susan Harper

If you’re tired of coming up with new marketing ideas all the time and you want a simple system that (almost) runs on its own, this episode is fo...

Networking follow up: what to say! [QTMM 10/2/19]

So you're following the Simplest Marketing Plan, doing your "strategic networking" (meeting "your people" in person) and you have indeed met some p...