How has the recession affected hourly billing rate(s)?
Our friend, Cameron Foote, from Creative Business, is doing a billing rate survey. If you have a few minutes, please share your input. Here are the details: How has the...Read more
QR Codes: What the Heck Are They?
We’re away at CFC. Follow the action as it happens with Twitter hash tag #CFConf. Yesterday I asked if your newsletter makes sense to your audience. Here is another great...Read more
Better at “creative” than “pro”?
We’re away at CFC. Follow the action as it happens with Twitter hash tag #CFConf. CreativePro.com is an excellent resource where “creatives go to know.” They recently reviewed our Pricing...Read more
How excited should you be about your market?
Now that most of my clients have chosen target markets, things are starting to happen. Some of them are thrilled to have finally found a market that is responding positively. Others are still struggling, especially because they just aren’t “excited” about their target market. What to do? I spoke last week with Dianne Rohkohl, a…Read more
How to manage projects, virtual teams AND still have time to do your own creative work – Part 2
In yesterday's Part 1, Justine shared advice on finding the right team and creating a project blueprint. Now, here's part 2: 3) Relinquish some controlI know this is hard, but...Read more
How to manage projects, virtual teams AND still have time to do your own creative work – Part 1
There are many reasons for creative talent to take the plunge and go out on their own, and from my experience of managing freelance talent – creative freedom ranks high...Read more
How one illustrator is getting business on LinkedIn
I just did an interview with talented illustrator, Tim Read, about the marketing tools that are working for his business. He shares: • Exactly how he uses social media • How he’s...Read more