One of the things I love about being self employed, and therefore free to choose what I want to work on, is that all of my projects are interconnected and the ideas spill over from one to the other, enriching each other along the way. That’s a very satisfying experience and, while some might call it multitasking, I don’t.

It’s been a while since I chatted with Michael e. Stern on the podcast but he’s back for another conversation on this topic, because he has a similar experience with his work.

Our conversation also meandered into territory about how to handle abusive or even demanding clients, including the ones who engage you for a project and then never answer your email!

In fact, Michael told me a story about a very recent $60K client he “fired” for just that reason and you can hear the self respect dripping from his voice. It’s worth trying to emulate.

My favorite quotes from the conversation:

“The prize of self employment is the freedom and you need to pat yourself on the back and start to be more selective.”

“The work [comes} first and the integrity of the delivered service; the money will follow.”

So listen here (or below) and try some of the strategies for yourself. If you like what you hear, subscribe on iTunes and subscribe to my Quick Tips from Marketing Mentor.  

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