Do you have a regular marketing habit?

I took a poll in our recent Office Hours for the Simplest Marketing Plan, and it turns out…

If your answer is “kind of,” you’re in good company.

Out of 44 people, only 2 said they’re “religious” about their marketing. 

And 16 admitted to not having a habit at all.

I’m not surprised - after all, for nearly 40 years I’ve been helping creatives fill their client pipelines. So I know what it takes. 

The top reasons you might have a hard time building a marketing habit are:

• You’re overthinking it
• You’re not sure “what to say”
• Your mother told you not to brag 🙂

Underneath all of those “reasons” may be lurking a core fear: That you’ll do it wrong.

But marketing works when you do it. Even if you don’t get it “right” every time.

And one thing I know for sure: The key to filling up your pipeline with potential clients is having a consistent marketing habit. Even if it’s just a few minutes a day.

It’s never about doing anything “perfectly” or getting it “right.”

Just a gentle reminder as you get through this holiday week and start thinking ahead to next year.