Creative Freelancers: Get 10% off with my promo code (MENTOR10)
by Ilise Benun
Do you need to:
Identify Your Ideal Clients and Their Pain Points?
Stand Out From The Crowd?
Position Yourself Through Thought Leadership & Content Marketing?
Determine Whether or Not to Become an Author?
Learn how to be on camera and in front of a live audience?
Well, that's what's on the agenda for the Creative Freelancer Track at HOW Design Live. (Yes, it's true -- we are once again offering a program for creative freelancers, solopreneurs and agency owners.)
I'm especially excited to hear about how to become an author from Bridget Watson Payne, Executive Editor of Art & Design Books at Chronicle Books, whose session you can get a taste of in our recent podcast interview. Listen here.
You’ll also learn: + The universal pain points every client suffers from + How to develop and leverage your own content via blogs, books, video, podcasts, and more + The biggest mistakes business owners, freelancers, and entrepreneurs make when creating their brands + How to make your business compelling to your key audience + How to identify the DNA of your brand & iterate it across platforms + The blind spots that experts (even PR pros) miss when it comes to connecting with the media + How to position yourself and your business for the media + Insider industry knowledge that demystifies the publishing process + How to develop the confidence to brainstorm book ideas and decide whether authorship is for you + How to pitch book projects to publishers & hone your elevator pitch + The secret to creating dynamic and powerful videos that will catch the eye of customers + The dos and don'ts of video production + How to use videos in your business as a marketing and publicity tool to secure media and attract consumer interest.
These inspirational and practical sessions are designed for the established freelancer or agency owner who is serious about growing their business and taking it to the next level. These are the content marketing tools that will attract higher quality clients with better projects – and bigger budgets too! Putting these tools into practice will allow you to take control of your career and build the business (and life) you want.
Won’t you join me in Chicago? Don't miss the early bird price by March 29 -- use my promo code here (MENTOR10) for an extra 10% off now.