There’s a lot of uncertainty out there lately – have you noticed?

One of my coaching clients recently wrote to me, " It feels like all of humanity is walking in a dark tunnel with a light at the end, ready to spill out into another world. But we have no idea what is there and what we might need to have when we get there. The only thing that I feel certain of investing in is people and relationships. And the strength of my own mind I suppose."

I totally agree! (Do you?)

That’s why, in today’s solo episode #554 of the Marketing Mentor Podcast, I shared a few new ideas about how to invoke trust to counter the unknown – not only in yourself, in the marketing process and in me.

But also how to build trust in the minds of your people, your market, your network.

This idea of unshakeable trust as the antidote to uncertainty is one I’ve been building on for a bit now – it’s inspired by what I’m hearing in the market, of course, but also by a new book I’m reading, How to Not Know by Simone Stolzoff. Highly recommended. 

So listen here (and below):

And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick Tips from Marketing Mentor.

And iuf you want my help figuring all of this out, take advantage of my free mentoring session. You can find that and lots more resources, including my Simplest Marketing Plan here.