Small Group Coaching: Content Marketing Accountability Group
The Content Marketing Accountability Group is for you if:
- You already have clients but they're not the clients you want. So it's time to take your business and marketing to the next level.
- You have some marketing tools in place but something's still not quite working.
- Your target markets are clear but you're still not getting enough traction.
- You know you should be doing content marketing but you're having trouble generating regular content
- You have ideas for content but aren’t sure which ones are best
- You like the idea of content marketing but you hate writing (or simply don't know how)
- You understand this strategy takes time and are willing to commit to the time it takes.
And maybe you've said a version of this to yourself:
"I’ve been relying on work to magically appear for way too long, it’s time to take control rather than just hoping it keeps going. I am ready to start learning how to build a more sustainable business."
If so, you, me and a small group of committed creative professionals will:
- Find your people and identify their pain points
- Create the bat-signal content that will attract them to you
- And get that content in front of them so they come to you asking for your help.
Group exercises and individual assignments will include:
- Develop your buyer personas and find their pain points
- Research and identify the most viable niches
- Develop your actual content (infographics, blog posts and newsletters, speaking and webinars, and even podcasts and videos)
- Makeovers of sample content
- Group writing assignments -- in fact, sometimes it feels like a creative writing workshop
- Examples of types of content – do your version (event highlights and/or takeaways, client interviews, Twitter stalking an event you couldn’t attend)
This is an advanced group that builds on your existing foundation. It's not for you if:
- You're just starting out (the Kickstart Your Business Group would be better for you)
- You know what to do, you're just not doing it! (Simplest Marketing Plan Group is the one for you)
Ready to apply? Even if you're not sure which group is right for you, fill out the Coaching Groups application here and I will get back to you soon with pricing, next steps and availability.
Or send a message to firstname.lastname@example.org with any questions.