Secrets of Starting and Running a Successful Freelance Copywriting Business

Audio training with Ilise Benun and Bob Bly

In this training program for copywriters, you will learn:

  • How to get started even if you are a total newbie.
  • Picking your niche: the most important step in assuring your copywriting success.
  • Setting up your business: corporate structure, tax considerations, setting up your office, best hardware and software, choosing a company name, designing business cards, and more.
  • Finding your market: lists, directories, associations, networking, LinkedIn, and other ways to reach out to those clients who want to hire you.
  • Setting your services menu and pricing. How to set and get your fees.
  • Prospecting and lead generation: generating all the inquiries and leads you will ever need.
  • Follow-up that converts prospects from mildly interested to eager to hire you.
  • Preparing estimates and quotes that lock in the business for you.
  • Selling your copywriting services and closing the deal.
  • The most common objections prospects raise and how to overcome each.
  • Servicing and satisfying clients so they give you rave reviews.
  • Getting lucrative repeat business and referrals.
  • Adding additional profit centers (info products, books, journalism, consulting, coaching, etc.)
  • Taxes and investing: calculating your “number” and how to accumulate that much wealth in 30 years or less.
  • Achieving career profitability and longevity: tips and tricks of the trade.
  • And more…

Expert instruction plus a ton of free bonuses

Here’s the format:

  • 6 downloadable one-hour recording audio sessions
  • Each is one hour of teaching plus recorded questions and discussion.
  • A seventh FREE bonus teleseminar.
  • Lots of free bonuses worth over $300 in total – see my P.S. below.
  • Plus: A 165-page PDF transcript of all 7 coaching calls (value: $99).