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How to Raise Your Prices [QTMM 2/15/17]

Posted by Ilise Benun on

Have you raised your prices lately?  Or maybe you’ve wanted to but aren’t sure how? It’s actually pretty easy to raise your prices to new clients. You simply quote a slightly higher price to each new client until your prices are where you want them. There’s one catch: it only...

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My stand-off with a nonpaying client

Posted by Deidre Rienzo on

I got a phone call recently from a small agency in NYC who needed help right away. They told me their budget, which was reasonable, but they needed the work in two days. I agreed. And since the work was due in two days, I took a risk and forewent...

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Should you always negotiate?

Posted by Ilise Benun on

It has recently dawned on me that a lot of people out there, creative ones especially, think there’s something wrong with negotiating. That if you negotiate, if you don’t “stand your ground” on your prices, you’ll be perceived as someone who doesn’t value your own work. Or maybe, worse, that you’re weak....

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[Webinar] 3 Easy Steps to Price Your Creative Projects

Posted by Ilise Benun on

One of the most stressful elements of running a creative business is determining how much to charge. While you want your prices to be competitive enough to attract new clients, you have the right to earn the money you deserve. Paperspecs.com is hosting Marketing expert Ilise Benun (that’s me!) to...

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Is your budget 5 million dollars?

Posted by Deidre Rienzo on

Holy cow. I can’t wait to take Ilise’s advice to Stop Asking for the Budget and say instead, “Is your budget in the range of $500, $5000 or $50,000?” Normally, when discussing money, I say, “Something like this usually costs between this and this. How does that range feel for...

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