Marketing Mentor Blog

The Marketing Mix

Read, watch and listen to the latest insights from Marketing Mentor & friends

Blog post

How to cultivate a healthy "marketing mindset"

What I love the most -- hands down -- about teaching creative professionals how to promote their services -- the thing you love most to do -- is to watch the "marketing mindset"...

Read more

Blog post

“Your Self Promotion is Not About You&#82...

I know it sounds like a contradiction, but trust me when I say that effective marketing isn’t about you. It’s about them — your ideal clients. Here’s what I mean...

Read more

Blog post

[Podcast] #295 Value-Based Bartering with Micha...

A spread from the book by Michael e. Stern of BuildaBetterPhotograph.com Here’s #7 in a series of chatty (but meaty) conversations between me and time lapse filmmaker, Michael e. Stern of...

Read more

Blog post

The quickest “yes” ever…

I’ve spoken to clients before who seemed like they’d done their research, read my website thoroughly, and knew they were going to hire me before we even got on the...

Read more

Blog post

Guest Post: Land with a bigger thud

Today we are introducing our first series of guest posts from Jennifer Neal, of K9 Design in Toronto, Ontario, Canada. Jennifer and I have been working together through the Marketing...

Read more