Marketing Mentor Blog

The Marketing Mix

Read, watch and listen to the latest insights from Marketing Mentor & friends

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Messages to Designers of the Future

For the first time, I'm still in Savannah for the Savannah College of Art & Design graduation and the Graphic Design Department's "Secession" awards ceremony last week.  I was thrilled...

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Recap of Recaps of #HOWLive

HOW Design Live 2016 in Atlanta was an amazing time — one of the strongest programs ever! — and lots of attendees do recaps of their favorite sessions. So I have attempted...

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Magic #HOWLive 2016 Moments — Part 1

I’m back from HOW Design Live in Atlanta and here are some of the highlights: “#HOWLive’s Amy Conover is the best! xoxo” After a year of behind the scenes planning, she...

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{Video} #HOWLive via @CreativeLive Streaming Live

If you can’t be at #HOWLive this year in Atlanta, you can at least be there in spirit and watch the live stream of the keynotes on Sunday and Monday,...

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[Podcast] Addicted to Fee-for-Services?

In the latest HOWLive podcast/interview, Doug Powell, past national president of AIGA, defines the client service business model as: “a fairly flat and one-dimensional approach that is largely dependent on...

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