Blog

Laurel sent this in as a response to Deidre’s post about the numbers guessing game, and we simply had to share. The Money Conversation is always a dance, isn’t it?...

This is Week Seven of a 52-week project/experiment in DIY marketing. Armed with nothing but a copy of the 2009 Grow Your Business Marketing Plan + Calendar and my bare wits, I'm applying the skills you need to grow a business in real time, day by day, and reporting on them week by week. You…

Today we are introducing our first series of guest posts from Jennifer Neal, of K9 Design in Toronto, Ontario, Canada. Jennifer and I have been working together through the Marketing...

Unlike designer and Marketing Mentor friend Jeff Fisher, I am not a big self-promoter. Or, to be precise, I am not very comfortable tooting my own horn. (I blame it...

Every time I sign up for a new newsletter, I cross my fingers and hope. And almost invariably, I am disappointed. It’s very hard, apparently, to get a newsletter right,...

Sheree Clark of Sayles Graphic Design is doing a presentation at the HOW Design Conference in Atlanta in June.  It’s called “Inspired by our Passions: The Pursuit of an Enriched...

Of course, we all have our email addresses on our business cards and our business websites. But often enough that it shocks me, people still neglect to include email contact info on a business blog—a place where potential clients are hovering all the time! Spam worries? If you fear bots harvesting your address, you don’t…

Yes, gmail and Yahoo! are free (and great). Yes, you get 100+ free addresses with your ISP account. Do yourself a favor and if you haven’t already, get yourself an email addy that has your URL in it (e.g., colleen@marketing-mentor.com). First, it’s yours forever for a small annual fee. No more sending out emails to…