Should you always negotiate?
It has recently dawned on me that a lot of people out there, creative ones especially, think there’s something wrong with negotiating. That if you negotiate, if you don’t “stand your...Read more
Revolve Podcast #2: Qualifying Your Prospects with Ahava Leibtag
Podcast interview with Revolve speaker, Ahava Leibtag of Aha Media For this 2nd episode in my special Revolve Conference series on the MarketingMentorPodcast.com, I welcome Ahava Leibtag, owner of Aha Media Group, a content...Read more
The Harvard Business Review on Freelancing?
Wow, freelancing has come a long way! I was amazed to see this article, How to Become a Successful Freelancer, by Amy Gallo featured on the Harvard Business Review web site. It’s part...Read more
Why your clients won’t pay what you’re “worth”
I admit, I’m not the greatest client. For example, if my PPT deck needs a new look and feel (which it did! See the new one on the right —...Read more
Getting referrals? Don’t do this…
Lately I’ve been getting some great clients via referral. In the past few months, 5 new clients (qualified with budgets!) came my way via 5 different connections. Sounds awesome, right? While...Read more
Is Word of Mouth the Best Marketing Tool?
It’s been a long time coming but I finally wrote a rant about word of mouth. So many people glorify it — maybe you too? You think it’s the best marketing tool...Read more
Creative Introverts: Go to Summer Camp in August
Cat Neligan of the League of Creative Introverts and Get Your Art Out Summer Camp Here’s a guest post from Cat Neligan, a web designer in England who invited me...Read more