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There’s nothing like a classic

Posted by Ilise Benun on

Need a new book to read this summer?

Unfortunately, my new book, "The Creative Professional's Guide to Money," won't be out ‘til Spring 2011. In the meantime, why not consider an old classic instead? You might be surprised at the new perspective you’ll gain.

Bob Bly, copywriter and marketing pioneer suggests 10 classic marketing books you should read, and we also have a list of favorites on our website.

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