Marketing Mentor Blog

The Marketing Mix

Read, watch and listen to the latest insights from Marketing Mentor & friends

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Case Studies for Creative Professionals with Casey Hibbard

Case Studies for Creative Professionals with Ca...

One of the most effective but underutilized marketing tools for creative professionals is the case study. Casey Hibbard, who calls herself a success story specialist, shares her expertise. So if...

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[Case Study] How Danielle Uses Networking to Be...

  By Danielle Hughes, More Than Words Marketing Small Group Coaching Program Member and One-on-One Coaching For my first 10+ years as a generalist freelance writer, word-of-mouth referrals had been...

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Why your clients won’t pay what you’re “worth”

I admit, I’m not the greatest client. For example, if my PPT deck needs a new look and feel (which it did! See the new one on the right —...

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