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MYOB is back!

Posted by Ilise Benun on

A couple weeks ago, I did a free mentoring session with a designer who ran a 10-person firm and had plenty of work in the studio. More business wasn’t what she needed! But she was looking for help on back end systems to make her business run more smoothly and efficiently.

Luckily, I could recommend that she attend the 2010 Mind Your Own Business Conference in New York City this October 12 – 14th.  (Presented by HOW magazine, in partnership with David C. Baker of ReCourses, Inc.)

I went to MYOB a couple years ago in San Diego and my favorite session was the Live Agency Review where David Baker sat on the stage with the owner of a pre-selected design firm whose financial records, day-to-day business practices and management style he’d examined in depth. Then, he proceeded to identify this firm owner’s successes, mistakes, and best of all, the opportunities he should seize. All you could do was wonder what he’d say if it was you in the hot seat!

Like the Creative Freelancer Conference (save the date for next year, June 23-24 in Chicago), MYOB is also a networking bonanza! You’ll get the all-too-rare opportunity to spend “quality time” with your peers and put all your heads together to focus on nuts-and-bolts problem-solving and big-picture planning.

Here are some highlights from this year's program:
•    Inc. Editor-at-Large, Bo Burlingham's keynote, "Companies that Choose to be Great Instead of Big"
•    Profitability expert, Darryl Salerno on "Managing for Profit"
•    Marc O'Brien on "Making Your Agency's Website Irresistible Prospects."

To see the complete list of expert speakers and targeted sessions, or to register today, visit

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