Welcome to Week 32 of my adventure of following the Start Up Version of the Grow Your Business Marketing Plan + Calendar. In my posts, I talk about my voyage down the road of self-employment as a virtual marketing assistant, my achievements and roadblocks along the way, and I include a weekly recap at the end.
Finally, my new copy writing website is ready to be unveiled!
As you know, I’ve been working on this for weeks, and I’ve struggled through this process for a few reasons:
- I’m not a website designer, so I spent a lot of time (and aggravation) creating this site. Yes, I saved money by doing it myself, but was the aggravation factor worth it? Probably not. I’ve learned that outsourcing your non-strengths is really a good idea.
It was much harder to write website content for myself than it is for my clients. The closer you are, the less objective you are, and the harder it can be.
As usual, I battled with the unattainable idea of perfection. Fortunately (for my mental health) I’ve decided on a new outlook on the issue: I’m never going be perfect. There’s no such thing as perfect. Some people will like the way I write and others won’t. The best thing I can do is be true to “my style” so my prospects will get a clear idea of it. Then at least they can base their judgment off of an accurate sample. What I’m saying is — I toyed with the idea of making the site more this or more that, but I realized that more anything wouldn’t be me. And what would be the point of trying to sell something that wasn’t my style? The best I can do is follow my instincts and represent the kind of writer I am. I guess I got caught up in trying to be perfect. But I’ve realized it’s much easier to just be myself.
So, voila! Here is my new website. It’s still a work in progress, but I’d love your input.
Any ideas for names? I called it “Copy that Connects” for now, which I like, but unfortunately that domain name is unavailable. Maybe something along those lines?
What works? What doesn’t? What’s confusing?
All thoughts and suggestions are very welcome and much appreciated.
Week 32 Recap: I’ve been glued to the computer this week working on this new website. I still made some time for Biznik, to follow up with past prospects, and for the two new prospects who found me online. I’m looking forward to getting this site officially up and running and getting back to my cold calling!