If you want expert answers to artists’ questions, The Lab at Agency Access is the place to go. And in case you didn’t know, I write a monthly column there.
Here’s a sampling of my recent articles:
- Playing nice with a difficult client
- How to Follow Up With Buyers After Jobs
- Expertise, Process and Quality are All Part of Differentiation
- On Marketing Budgets: Why Size Doesn’t Matter
- Branding Strategies to Market Across Multiple Channels
- Picking Out the Decision Makers from the Influencers
- Why Practice Makes Perfect When Pricing Projects
- Making Your Website Work for You
What questions do you have? Let me know, and maybe I’ll answer them next month.