This is Week 50 of a 52-week project/experiment in DIY marketing. Armed with nothing but a copy of the 2009 Grow Your Business Marketing Plan + Calendar and my bare wits, I'm applying the skills you need to grow a business in real time, day by day, and reporting on them week by week. See the Project Companion Blog, A Virgo's Guide to Marketing, for in-depth posts, additional links and other marketing-related goodness.
At Week 50, a few events occurred that had me taking a long look back at where they came from. The answers speak strongly to the benefits of social media; read all about them at the Virgo Guide.