In one of my Advanced Marketing Group conference calls recently, we had a fabulous and generous guest, Heathere Evans-Keenan, of KeenanPr.com, speak to the group on how to position yourself and your services as a virtual team so you don't miss out on the larger projects.
Julia Reich, of Julia Reich Design, wrote up a summary of what she learned on that call. Here's an excerpt:
We invited Heathere to join us to discuss the notion of running a virtual agency, whereby teams of high-level talent are custom-assembled for each client and project, teams that may be geographically remote from the team leader, the client, and each other – and how to unabashedly and eloquently introduce and explain the clear benefits of this concept to our clients, prospects, and referral partners.
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