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Creativity fairies, please forgive me…

Posted by Deidre Rienzo on

Hi, I'm Deidre. In my posts, I talk about my voyage down the road of self-employment as a copywriting partner to designers, my achievements and roadblocks along the way, and what I’m learning as I go (with Marketing Mentor as my guide).

I believe creativity is limited. I believe it comes in small supplies, and is a gift. If you overdo it, the creativity fairies take it away and give it to someone else who will use it judiciously.

For years, I’ve operated on this premise: I have 100 joules of creativity per week and need to use them wisely. Or else I’ll get exhausted, become totally boring, or possibly explode.

So you can understand why Ed Gandia’s admission is still blowing my mind weeks later. Yes, Ed Gandia gets up at 6am to draw and write leisurely—before he starts working! I was shocked. Is he bonkers? Why would he use his creativity up on silly stuff?

But Ed proceeded to say that this makes him more creative and productive.

I can’t help but wonder: Is it true?

So for the next two weeks, I’m going to forego my much loved sleep. Instead of getting up at 8:15, I’m going to get up 2 hours earlier—at 6:15—and do creative things before I start working.

I hope the creative fairies don’t get angry.

Anyone else curious? Who wants to join me?

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