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Before you market, know your metrics

Posted by Ilise Benun on

My friend, Aaron Joslow, from Rally Point Webinars, had an interesting article in his recent newsletter, The Point. The article, written by Jay Lipe from Emerge Marketing, is entitled: 3 Must-Have Metrics for Your Marketing Staff. The article suggests that before you start any marketing effort, there are three metrics you need to know. Read it here.

Which marketing metrics do you find useful?

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