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Are you enamoured?

Posted by Deidre Rienzo on

Hi, I'm Deidre. In my posts, I talk about my voyage down the road of self-employment as a website copywriter, my achievements and roadblocks along the way, and what I’m learning as I go (with Marketing Mentor as my guide).

Yesterday I played all morning. I met a friend at the playground and watched her kids jump around. I’ve never been as excited about anything—as her four year old was about a circle-shaped chunk of wood that was supposed to be a boat’s steering wheel.

We had a chat and basked in the sunshine. Then I came home, and immediately put on my running sneakers and went for a jog. Along the way, some neighbors invited me in for some water and a chat. I felt great. I felt enamoured.

I came back to work—and had one of the most productive days I can remember.

Some days, my disposition isn’t quite so cheerful. I’m pleasant. I’m happy enough. I’m fine. Sometimes I’m blah. And sometimes I’m borderline cranky. And I wonder to what degree this affects my work.

At CFC, I remember Steve Gordon asking if our outlook was clouding our business. He encouraged us to find ways to “stay enamoured” with life—in order to stay productive. And the thing that amazed me most—was that he truly and freely allowed himself the time to do this—without feeling guilty or unproductive. He realized how much the “staying enamoured” was crucial to his business.

And in this day where I felt truly enamoured—I realized how right he might be. Enamoured Deidre is more productive, happier, and has better ideas. She takes risks. She thinks big picture, and dreams bigger too.

Because of this, I’m adding a reminder to “stay enamoured” to my starburst marketing plan.

For me, this means getting out there and experiencing life. Being involved. Smiling at people. Taking it all in. Spending some time on things that engage me, excite me or inform me.

It’s great to see how enthralling “driving a boat” can be for a four year old. I know if I can get some of that luster back into life, and my business, I’ll be even better at what I do.

How do you stay enamoured?

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