|
View Cart |
| BUSINESS FOCUS |
| |
|
|
|
|
 |
|
|
Special Marketing Mentor Discount!
$129/yr - PDF subscription
|
|
|
The Creative Business Newsletter - Subscription
Published by Cameron Foote, Creative Business is the only publication
100% devoted to the business side of creative services--graphic design,
interactive, advertising, editorial, and marketing. Founded in 1989, it
is published nine times a year--six regular and three special
issues--in a format of 12 to 16 pages.
The information in Creative Business comes from the actual experiences
of thousands of creative firm principals and freelancers. To ensure
objectivity, everything we publish is extensively researched and staff
written, and advertising is not accepted.
FREE ADVICE INCLUDED: All
subscribers also receive unlimited access to telephone and e-mail
advice. Subscribers are encouraged to call or e-mail Creative Business
anytime they need a business reality check, face a new situation, or
desire a second opinion. This added benefit, unique among publications
of any type, saves subscribers thousands $ each year in wasted time and
avoidable mistakes.
View a sample issue here.
Read more...
|
|
|
|
 |
|
 |
|
Special Marketing Mentor Discount!
$149
|
|
|
The Creative Business Newsletter - CD of Back Issues
A virtual business library for design and creative service organizations.
Fifty-three Creative Business newsletter issues (complete years 2005 to
2009 and January to August 2010), along with some thirty forms and
ninety separate articles, are on each CD. Hundreds of subjects, ratios,
management benchmarks, and subscriber questions/advice are covered, and
all can be searched by keyword.
A Creative Business CD provides an easy and less expensive way to tap
into the most extensive archive of business information and advice
available for creative services firms.
Special Offer: A trial subscription to the PDF edition of the Creative Business newsletter for the balance of 2010 issues is included.
Read more... |
|
|
 |
|
|
|
 |
|
| Price: $87.00 |
|
|
|
The 2010 Complete Creative Freelancer Conference On Demand
The 3rd
Creative Freelancer Conference was packed with tools to help creatives
take their freelance business to the next level. This on-demand package
includes all audio MP3s and copies of the speaker presentations for the
inspirational sessions. You’ll gain the knowledge, motivation,
and specific success tools you need to make doing what you love
profitable. Sessions include:
- You are a Business (Ilise Benun)
- Pitch Perfect (Dyana Valentine)
- Who's the Boss: Managing Clients and Their Expectations (Luke Mysse)
- It's Your Money: So Take it Personally (Galia Gichon)
- Freelance Legal Basics: Contracts and Copyrights (Jean S. Perwin)
- Your Internet Marketing Toolkit: Find and Use the Tools That Are Right for You (Aliza Sherman)
- Prioritizing, Deciding and Doing: Your Hands-On Guide to Making the Best Decisions (Samantha Bennett)
- Freelance Success Panel (Ilise Benun)
read more (and listen to audio clips)
Get CFC 2008 & 2009 & 2010 at the discounted price of $199.
|
|
|
|
|
|
|
|
|
|
|

 |
| Price: $87.00 |
|
|
The 2009 Complete Creative Freelancer Conference On Demand
The 2nd
Creative Freelancer Conference was packed with tools to help creatives
take their freelance business to the next level. This on-demand package
includes all audio MP3s and copies of the speaker presentations for the
inspirational sessions. You’ll gain the knowledge, motivation,
and specific success tools you need to make doing what you love
profitable. Sessions include:
- You are not alone (Ilise Benun and Peleg Top)
- What Will Your Freelance Business Be When It Grows Up? (Petrula Vrontikis)
- Money-Saving Tax Solutions for Creatives (June Walker)
- The Essential Rules for Writing and Presenting Proposals (Peleg Top)
- Effective Presentations Skills (Daryl Salerno)
- Dealing with Nightmare Clients (Michelle Goodman)
- The Astoundingly Simple Secrets to Making Social Media Work for You (Colleen Wainwright)
- Create or Die: Thriving in the Create-on-Demand World (Todd Henry)
Plus extra bonus sessions:
- Freelance Success Panel
- Speaker Panel Q&A
read more (and listen to audio clips)
Get CFC 2008 & 2009 & 2010 at the discounted price of $199. |
|
|
|
 |
|
 |
| Price: $87.00 |
|
|
The 2008 Complete Creative Freelancer Conference On Demand
We partnered with HOW Magazine to
create a special event packed with practical, field-tested strategies
for freelance success. In August, 2008, we brought more than 200
creative professionals together at the first-ever Creative Freelancer
Conference, held in Chicago—and the results were nothing short of
amazing.
It was the first and only conference for the creatively self-employed,
and the buzz of excitement and encouragement was tangible throughout
the entire event. Sessions include:
- Secrets of a Successful Solopreneur (Ilise Benun and Peleg Top)
- Creative Collaboration Workshop (Dyana Valentine)
- How to Get Clients to Fall in Love With You (Joan Gladstone)
- Building a Well-Oiled Marketing Machine (Ilise Benun and Colleen Wainwright)
- How to Talk to Your Clients About Fees (Peleg Top)
- A Quick and Dirty Look at Proposals and Contracts (Lloyd Dangle)
- How to Find Time to Build Your Freelance Business (Lee Silber)
- Reaping the Rewards of Creative Independence (Jeff Fisher)
read more
Get CFC 2008 & 2009 & 2010 at the discounted price of $199. |
|
|
|
 |
|
 |
| Price: $199.00 |
|
|
The 2008 & 2009 & 2010 Complete Creative Freelancer Conference On Demand - Special Bundle Offer
Get all the goodness from the first, second, and third annual Creative Freelancer
Conference in this discounted bundle offer. That's three year's worth of
the most inspirational sessions from talented speakers who are leaders
in the industry. Share in everything that creatives like
you learned and experienced at the 2008, 2009, and 2010 Creative
Freelancer Conferences with this jam-packed package.
|
|
|
 |
|
Communications Audit Toolkit
Don’t waste another
minute meeting with prospects that never become clients.Or submitting
proposals for projects that never materialize.Or reviewing a company's
marketing materials, proposing improvements, never to hear from them
again. You should be paid for that time. Whether you're offering
design, copywriting or another service, you can be. Here's how: propose
a Communications Audit. Written by Creative Business.
read more |
|
 |
|
|
|
|
|
|
|
 |
|
 |
| Price: $10.00 |
|
|
Awards. How Important To Your Business?
A three-page article that provides
background and recommendations for effectively using award competitions
to further your business objectives. Includes a formula for setting an
awards budget. Written by Creative Business.
|
|
|
|
 |
|
 |
| Price: $15.00 |
|
|
Fifty Business Standards For Graphic Design & Creative Services Companies
12 pages. This booklet provides
fifty key ratios, indicators, and guidelines for managing a successful
creative services business. Gathered from the actual practices of
hundreds of design studios, agencies, and freelancers, it helps
establish specific performance measurements for an industry where
guesstimates have previously been the norm.Written by Creative Business.
|
|
|
|
 |
|
 |
| Price: $15.00 |
|
|
What Is It That Makes a Creative Firm an "Agency"?
A three-page article that defines
terms, and covers the working procedure differences between firms that
are project-oriented (e.g., design shops), and those that are
process-oriented (e.g, advertising and PR shops). Includes a sample
four-page agent agreement and a sample placement order.Written by Creative Business. |
|
|
|
 |
|
 |
| Price: $20.00 |
|
|
Graphics Standards. Providing Them To Clients
An eight-page article that discusses
the importance of graphic standards materials in branding, and
describes how to sell, price, develop, and format them. Includes two
prospecting letter samples, two samples of standards manual pages, and
a sample six-page proposal with pricing.Written by Creative Business. |
|
|
|
 |
|
 |
| Price: $15.00 |
|
|
Size. What's Right For A Creative Company?
A four-page article that explains
the benefits and tradeoffs of size and why growth is not necessary for
creative freedom and profitability. Written by Creative Business.
|
|
|
|
| |
|