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| Price: $9.95 |
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The Nuts and Bolts of Running a Design
Shop
If you’re like most designers we
know, you’d rather spend your time doing creative work than
running a business. In this easy-to-read transcript, veteran designer
Peleg Top reveals exactly what business skills you need, and how to
master them with a minimum of time and effort. Whether your shop has
been in business for ten years or ten minutes, his easy, plain English
tips will help you master the critical administrative, financial, and
marketing skills you need to make your business flourish!
read more
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Special Marketing Mentor Discount! $129/yr - PDF subscription
$139/yr - print subscription
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The Creative Business Newsletter
Published by Cameron Foote, Creative Business
is the only publication 100% devoted to the business side of creative
services--graphic design, interactive, advertising, editorial, and
marketing. Founded in 1989, it is published nine times a year--six
regular and three special issues--in a format of 12 to 16 pages.
The information in Creative Business comes from the actual experiences
of thousands of creative firm principals and freelances. To ensure
objectivity, everything we publish is extensively researched and staff
written, and advertising is not accepted.
FREE ADVICE INCLUDED: All subscribers also receive unlimited access to telephone and e-mail
advice. Subscribers are encouraged to call or e-mail Creative Business anytime they
need a business reality check, face a new situation, or desire a second
opinion. This added benefit, unique among publications of any type,
saves subscribers thousands $ each year in wasted time and
avoidable mistakes.
View a sample issue here.
Read more...
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| Price: $87.00 |
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The 2009 Complete Creative Freelancer Conference On Demand
The 2nd
Creative Freelancer Conference was packed with tools to help creatives
take their freelance business to the next level. This on-demand package
includes all audio MP3s and copies of the speaker presentations for the
inspirational sessions. You’ll gain the knowledge, motivation,
and specific success tools you need to make doing what you love
profitable. Sessions include:
- You are not alone (Ilise Benun and Peleg Top)
- What Will Your Freelance Business Be When It Grows Up? (Petrula Vrontikis)
- Money-Saving Tax Solutions for Creatives (June Walker)
- The Essential Rules for Writing and Presenting Proposals (Peleg Top)
- Effective Presentations Skills (Daryl Salerno)
- Dealing with Nightmare Clients (Michelle Goodman)
- The Astoundingly Simple Secrets to Making Social Media Work for You (Colleen Wainwright)
- Create or Die: Thriving in the Create-on-Demand World (Todd Henry)
Plus extra bonus sessions:
- Freelance Success Panel
- Speaker Panel Q&A
read more (and listen to audio clips)
Get CFC 2008 & 2009 at the discounted price of $149. |
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| Price: $87.00 |
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The 2008 Complete Creative Freelancer Conference On Demand
We partnered with HOW Magazine to
create a special event packed with practical, field-tested strategies
for freelance success. In August, 2008, we brought more than 200
creative professionals together at the first-ever Creative Freelancer
Conference, held in Chicago—and the results were nothing short of
amazing.
It was the first and only conference for the creatively self-employed,
and the buzz of excitement and encouragement was tangible throughout
the entire event. Sessions include:
- Secrets of a Successful Solopreneur (Ilise Benun and Peleg Top)
- Creative Collaboration Workshop (Dyana Valentine)
- How to Get Clients to Fall in Love With You (Joan Gladstone)
- Building a Well-Oiled Marketing Machine (Ilise Benun and Colleen Wainwright)
- How to Talk to Your Clients About Fees (Peleg Top)
- A Quick and Dirty Look at Proposals and Contracts (Lloyd Dangle)
- How to Find Time to Build Your Freelance Business (Lee Silber)
- Reaping the Rewards of Creative Independence (Jeff Fisher)
read more
Get CFC 2008 & 2009 at the discounted price of $149. |
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| Price: $149.00 |
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The 2008 & 2009 Complete Creative Freelancer Conference On Demand - Special Bundle Offer
Get all the goodness from the first and
second annual Creative Freelancer
Conference in this discounted bundle offer. That's two year's worth of
the most inspirational sessions from talented speakers who are leaders
in the industry. Share in everything that creatives like
you learned and experienced at the 2008 and 2009 Creative
Freelancer Conference with this jam-packed package.
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Communications Audit Toolkit
Don’t waste another
minute meeting with prospects that never become clients.Or submitting
proposals for projects that never materialize.Or reviewing a company's
marketing materials, proposing improvements, never to hear from them
again. You should be paid for that time. Whether you're offering
design, copywriting or another service, you can be. Here's how: propose
a Communications Audit. Written by Creative Business.
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| Price: $10.00 |
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Awards. How Important To Your Business?
A three-page article that provides
background and recommendations for effectively using award competitions
to further your business objectives. Includes a formula for setting an
awards budget. Written by Creative Business.
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| Price: $15.00 |
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Fifty Business Standards For Graphic Design & Creative Services Companies
12 pages. This booklet provides
fifty key ratios, indicators, and guidelines for managing a successful
creative services business. Gathered from the actual practices of
hundreds of design studios, agencies, and freelancers, it helps
establish specific performance measurements for an industry where
guesstimates have previously been the norm.Written by Creative Business.
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| Price: $15.00 |
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What Is It That Makes a Creative Firm an "Agency"?
A three-page article that defines
terms, and covers the working procedure differences between firms that
are project-oriented (e.g., design shops), and those that are
process-oriented (e.g, advertising and PR shops). Includes a sample
four-page agent agreement and a sample placement order.Written by Creative Business. |
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| Price: $20.00 |
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Graphics Standards. Providing Them To Clients
An eight-page article that discusses
the importance of graphic standards materials in branding, and
describes how to sell, price, develop, and format them. Includes two
prospecting letter samples, two samples of standards manual pages, and
a sample six-page proposal with pricing.Written by Creative Business. |
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| Price: $15.00 |
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Size. What's Right For A Creative Company?
A four-page article that explains
the benefits and tradeoffs of size and why growth is not necessary for
creative freedom and profitability. Written by Creative Business.
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