Do you ever worry about where your next project will come from?

Do you get nervous or have doubts about how to price your work?

Do you wonder how to find new clients?

If so, this workshop is for you!
 
This one of a kind one-day workshop will move your creative career forward in a confident and financially rewarding way. Whether you are just starting out or have been working as a professional for a while, this workshop will teach you what you need to know about creating a successful and profitable business as a creative professional.
 
This workshop has changed the lives of many who attended.
 
Many creatives often face challenges that hold them back from growing their business and making good profit. You are great at what you do but don’t have enough business and marketing experience or education to move you to the next level. Instead you get jobs and don’t know how to price them, you don’t know how to get new clients or how to simply talk about what you do and get your name out there.

Have you faced these challenges in your business?

• You have no idea how to create an ongoing stream of new prospects and clients—good ones.
• You don’t have any idea what your prospect is willing to pay (and you don’t know how to ask for that information).
• You don’t know how to handle prospects who don’t respond to your messages.
• You feel like you lack the know-how and confidence about pricing or how to give an accurate estimate for a job.
• You are overwhelmed and don’t know how to break your marketing plan down into small, actionable steps.
• You don’t know what the value of the work is.
• You don’t feel confident asking for the money you deserve for your work.
 
By the end of this full-day workshop, you will:
 
• Learn some of the nuts and bolts of running a creative business
• Learn how to talk about money with your clients
• Feel a whole lot more confident and knowledgeable about figuring out your hourly rates, as well as, giving an accurate estimate for a project
• Learn how to correctly estimate a project in less than 30 minutes
• Learn how to craft a winning proposal
• Get the tools to create a smart marketing plan that reflects your ideal financial goals and the small actionable steps to take in reaching those ideal financial goals.
• Start effectively using various marketing tools that will enhance your image and value, and sell the client on hiring you
• Learn how to have an easy way to follow up and keep in touch with prospects so that they don't forget about you and think instantly of you when their moment of need for a designer arises
 
What you can expect...
 
The Pricing and Marketing Workshop is a full day workshop. We will go from 8:45 am to 4:00 pm. We will start working at 9am sharp and the entire morning will be dedicated to marketing and running your business. We will learn how to define your market and position your business for success. Then will cover the 5 essential steps for business growth in which you will have an opportunity to talk about your burning marketing and business questions.
 
A delicious complimentary lunch will be served at Noon sponsored by Technolene.  We will be using this hour to have an open table discussion about any business or client issues you are dealing with these days. This often turns out to be one of the favorite parts of the workshop, the chance to talk to your peers in an open, safe environment about the most intimate parts of your business.
 
After lunch we will devote the rest of the day to pricing. You will learn how to establish your hourly rate and how to create estimates for all kinds of projects. You won't just learn abstract pricing theories; you will go through actual examples that will challenge you to figure out what to charge on real projects so that you make money. But most importantly, you will learn some great techniques on how to get your clients to tell you what their budget is before writing your proposal.
 
After this workshop...
 
One of the reasons this hands-on training workshop is so unique is because it is limited to only 12 people to provide maximum individual attention to each participant's needs. That allows each participant to get all the attention and guidance needed. You will also get personal attention to any problems or burning questions that you are having during the hands-on training. When you are done, you will have the tools and the “know how” to go out there and get the clients you’ve been dreaming of.
 
You can see that you are going to get some pretty powerful knowledge to move your creative career to a higher level. This powerful knowledge of “pricing & estimating” for your maximum value; making your “marketing plan” so you can achieve your financial dreams and lifestyle; and “developing relationships” that lead to paying clients or projects.

Date: Saturday April 26, 2008
Time: 8:45am to 4:00pm
Price: $197 per person
Location: 11108 Riverside Drive, Los Angeles, CA 91602
Number of people: 12 maximum

Click here to sign up for 4/26 Workshop!

One of the most informative, helpful and creatively inspiring days I've ever spent, Peleg Top's Pricing & Marketing Workshop is worth every penny, and a value at twice the price. I defy you to walk out of there without at least eight new ideas that will change your business for the better, along with a vast repository of tools for the practical handling of money and your brand's identity in the marketplace. 
–Colleen Wainwright
www.communicatrix.com

The Marketing Mentor Workshop was very informative with tons of useful insight. Peleg seems very knowledgeable, and more importantly, like he is speaking from experience. I learned how to create a marketing plan verses figuring it our one step at a time. I plan on reusing the handouts from the program immediately!
– Spencer Cross www.tokyofarm.com

The seminar was totally helpful. I learned how to follow my marketing efforts and learned about pricing. Most importantly, I learned how to talk about money and how to position myself.
- Virgina Teager www.Virginiateager.com

The pricing was to the point and took out the mystery; the marketing helped me rethink old ideas. This workshop was extremely helpful. It was insightful without making me feel guilty for doing this so poorly for so long!
- Holly Strother (freelancer)

Today’s seminar was a buffet of richly satisfying marketing tips!
- Melissa Knight

Peleg was very knowledgeable and able to explain things clearly. The program handouts were very helpful and will be great to revisit afterwards. Overall the seminar was informative with practical tools for maximizing exposure and profitability.
- Michael Beh

Very helpful and insightful, this seminar was a great tool for establishing a niche market and proclaiming yourself an expert. I really enjoyed the first hand experience Peleg shared. He is obviously someone who enjoys what he does and that energy is contagious and inspirational.
- Greg Onowich, Nesnadny & Schwartz, www.nsideas.com

This seminar is a great resource for budgeting projects and marketing techniques. The instructor was very helpful and generous. Figuring out my true hourly rate was the most valuable part of the day. I will immediately start using the tools I learned for estimating projects!
– Nova Olivier

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