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Create
Your Email Marketing Campaign Now! Group
a 4-week online course
The goal of this intensive
one-month course is to create a prototype for your email marketing
campaign that your target market will want to receive and sometimes
actually read.
Well, with the guidance of
Ilise Benun, you and up to 3 other solopreneurs will work together as
you develop material that is useful to your target market.
Don't worry if
you're not a "writer." Many email
newsletters have very few words. Some are just images with captions and
links to other web sites. The writing isn't what matters.
It's your ability to keep your visibility high with useful
content.
Here's
what we'll do
Week 1: Research: Analyze
email marketing messages and newsletters of your competition and
strategize how to customize yours to your target market.
Week 2: Outline: Plan the
content and draft your prototype.
Week 3: Revise: Polish the
copy based on feedback.
Week 4: Finalize: Put the
revised copy into layout and outline the plan for the next editions.
It's that simple. By the end
of the month, your email newsletter will be ready to go.
Here's
how the online course works
It's all online and at your convenience:
1. Each Tuesday for 4 weeks, you will receive via email the course
readings and assignment.
2. The following Tuesday, you submit your assignment via email to the
group.
3. Ilise will comment on each assignment as you move from step to step.
We'll also provide
resources for doing the actual design and distribution of your campaign
(including a 20% discount on our partner's services, Myemma.com the email marketing service we love and highly
recommend).
In
one short month, you will have:
+ a finished prototype for your email marketing campaign
+ a templated layout for your email marketing messages
+ lots of ideas for the next editions
+ an easy-to-use (and inexpensive) service to distribute your email
marketing campaign
+ best of all, a plan to keep the ball rolling.
As
part of the online group, you get these books and ebooks by Ilise Benun:
� "Self Promotion Online," (an updated electronic copy)
� "Email Marketing Secrets" (ebook)
Here's
what else you get:
* Light editing on your newsletter copy
* Unlimited email access to Ilise Benun (and guaranteed 24-hour
response to
your messages)
* Real time feedback for situations that arise
* Support to overcome reluctance or resistance
* Hand-holding, gentle reminders and (if necessary) a little bit of
nagging
* The wisdom of your fellow participants and their years of experience
in business
Here's
what one participant said:
"I took your
newsletter course last December and to date, I've published seven
editions! Matter of fact, I secured a very financially rewarding
training assignment this summer from one of my catalog marketer
subscribers. And other subscribers have told me how much they enjoy the
newsletter. So thanks again for helping me get my newsletter off the
ground. Taking your course was money well spent!"
Suzanne Quigley, www.catalog-copywriter.com
Your Investment
To create your email newsletter: $400
It's totally tax deductible and payable in one or two payments by credit card or check.
(One small project will recoup your investment immediately!)
Space is limited to 4
participants.
Upcoming groups start the weeks of Aug 16, Sept 30, Oct 18, Nov 15.
Interested?
Simply fill out this quick form and Ilise will get in touch to determine if this group is right for you.
Other
Marketing Mentor Groups:
Marketing Plan Groups
Create Your Website Now! Group
Brooklyn Marketing & Pricing Group for Creatives
See what past members have said about our groups.
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