The goal of this intensive one-month course is to create a prototype for your email marketing campaign. (Isn't that what you've been meaning to do for a while now?)

Well, with the guidance of Ilise Benun, you and 3 other solopreneurs will work together as you develop your prototype.

Here's what we'll cover in the 4-week course:
Week 1: Research: Analyze email marketing messages and newsletters of your competition and strategize how to tailor yours to your target market.
Week 2: Outline: the content and draft the copy for your prototype.
Week 3: Revise: revise the copy based on feedback.
Week 4: Finalize: Put the revised copy into layout and outline the plan for the next editions.

It's that simple. By the end of the month, your prototype will be ready to go.

Here's how the online group works -- it's all online and at your convenience:

1. Each Tuesday for 4 weeks, you will receive via email the course readings and assignment.
2. The following Tuesday, you submit your assignment via email to the group.
3. Ilise will comment on everyone's assignments so you can move on to the next step.

She'll also provide resources for doing the actual design and distribution of your campaign (including a 20% discount on the service we recommend).

Imagine, at the end of a month, you will have:
+ a finished prototype for your email marketing campaign
+ a templated layout for your email marketing messages
+ lots of ideas for the next editions
+ an easy-to-use (and inexpensive) service to distribute your email marketing campaign
+ best of all, a plan to keep the ball rolling.

As part of the online group, you get these books and ebooks:
• "Self Promotion Online," (an updated electronic copy)
• "Email Marketing Secrets" (ebook)

And here's what else you get:
* Light editing on your newsletter copy
* Unlimited email access to Ilise (and guaranteed 24-hour response to your messages)
* Real time feedback for situations that arise
* Support to overcome reluctance or resistance
* Hand-holding, gentle reminders and (if necessary) a little bit of nagging
* The wisdom of your fellow participants and their years of experience in business

The bottom line
This is an investment of time and money into the growth of your business (and it's tax deductible, of course).
The fee is $400 (payable up front by credit card or check) -- that's only $100/week to do something you've been trying to do for a while.

Space is limited to 4 participants.

2008 groups begin week of Mar. 9, April 14, May 12, and week of June 9 .

Email ilise@marketing-mentor.com to sign up.