The Brooklyn Marketing and
Pricing Group for Creatives
Do
you want to:
- Take your business to the next level?
- Learn how to
develop a simple marketing strategy and use the easiest, least
expensive marketing tools for creative professionals?
- Get help and support and accountability as you
build your business?
- Share experiences with other creatives about
your business, your marketing and your pricing. how they work.
- Be guided by an
expert who has spent the past 20 years guiding creative professionals
and knows what works and what doesn’t?
Then
the Brooklyn Marketing and Pricing Group for Creatives is for you!
Here’s
what you will learn:
- How to choose a target market
- How to optimize your online presence (including
your profiles on social networking sites)
- How to make research calls
- What to send your prospects when they express
interest in your work
- How to stay in touch until they have a need for
your services
- How to create a Marketing-Smart Web
site
- How to position yourself as an expert in your
target market
- How to talk to clients about money (so they
don’t fall off their chair)
Led by
Ilise Benun, the Marketing Mentor
Ilise
Benun is a
national speaker and co-founder of Marketing Mentor. Since 1988, she
has guided creative professionals who are serious about growing their
business. She is the author of several books including, “The
Designer’s Guide to Marketing and Pricing” (HOW
Design
Books, 2008), “Stop Pushing Me Around: A Workplace Guide for
the
Timid, Shy and Less Assertive” (Career Press, 2006), "Public
Relations for Dummies (2nd Edition)" (Wiley, 2006) and “The
Art
of Self Promotion. She has been featured in national media outlets such
as BusinessWeek.com, The New York Times, The Washington Post, The
Guardian (UK), Toronto Globe and Mail (Canada), Inc. Magazine, Essence,
Working Woman and many more. More
info here.
Logistics:
When
& Where
Starts
Jan 2010
Meets
every other
week for 6 months at the Brooklyn Creative League. One in person
meeting + one conference
call each month. Optional “buddy” calls on
alternate weeks
to keep each other on track.
The
Group
Small,
intimate
group of no more than 10 creative professionals. Perfect
for designers, writers, illustrators, video producers,
photographers and any other creative service provider.
Materials
provided
A
copy of one of Ilise
Benun's books + the Start
Anytime Grow Your Business Marketing Plan + Calendar.
Your
Investment
To put your marketing
plan in place:
BCL members: $1050 (can be paid $175/month)
Non members: $1200 (can be paid $200/month)
It's totally tax deductible and payable monthly by credit card or check.
(And if you get one good client, you'll recoup your investment
immediately!)
About
Brooklyn Creative League
Brooklyn
Creative League is
a new office space and professional community in Park Slope, Brooklyn.
BCL has developed a big SoHo-like loft into a combination of private
offices (perfect for small presses or literary agencies) and
workstations (for writers, designers and other freelance
professionals), along with office amenities: reception area, conference
room, high-speed Internet, office machines, and a kitchen/lounge area
for social and professional events, such as readings, film screenings,
luncheons, lectures, receptions, biz dev classes, etc.
Location
Brooklyn
Creative League
540
President Street, 3rd Floor
Brooklyn,
NY 11215
(Between
3rd and 4th Avenues)
M/R
train to Union St. station
Interested?
Simply fill
out this quick form and Ilise will get in touch to determine if
this group is right for you.
Other
Marketing Mentor Groups:
The Email Marketing
Campaign Now! Group
Marketing Plan Groups
The Feet to the Fire Group
Create Your Website Now! Group
See
what past members have said about
our groups.
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