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[Podcast] Experienced Newbies: Your Online Presence

Posted by Ilise Benun on

In my latest podcast interview, I kick off a new series called “Experienced Newbies.” We’ll be following communications professional, Lisa Mullis, as she goes through a mid-career makeover and navigates the challenges of building a new firm, Paraphrase Communications, on the foundation of her past experience and presenting it transparently. Listen...

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It’s not too late to say “Happy New Year”

Posted by Ilise Benun on

Yesterday I got this Happy New Year postcard from Elements Design wishing me a year of growth and success. On Friday, I got this “new year” email message about 2017 trends from one of my clients. And even though it feels like we’re already months into this new year, it’s not too late to...

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Special #HOWLive Content Bonanza [QTMM 1/19/17]

Posted by Ilise Benun on

This edition of  Quick Tips is one you’ll want to keep — it’s chock full of content from HOW Design Live, including new podcast interviews with speakers at this year’s event (in Chicago, May 2-6), plus lots of tips for getting better clients in 2017 (just a taste of what...

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How to Get Better Clients in 2017

Posted by Ilise Benun on

Today I’m kicking off a series of posts on HOWDesign.com that will give you the simple formula and advanced marketing tools to move away from clients who don’t value your services and make it easier for better ones to find you. This “formula” is also the schedule of topics for...

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An Easy Way to Collect Opt-In Email Addresses

Posted by Ilise Benun on

I love Talkbook.co It’s an app for speakers and presenters that makes it easy to collect email addresses of your live audience — and provide your PPT or handouts in return. And it does that really well — I’ve used it in my recent webinars and speaking gigs. A link like...

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