Marketing Mentor Blog

The Marketing Mix

Read, watch and listen to the latest insights from Marketing Mentor & friends

Blog post

Getting referrals? Don’t do this…

Lately I’ve been getting some great clients via referral. In the past few months, 5 new clients (qualified with budgets!) came my way via 5 different connections. Sounds awesome, right? While...

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Blog post

How to figure out what to charge

In the latest podcast, Ilise Benun of Marketing-Mentor.com chats with Steve Maurer, a copywriter in the vertical B2B Industrial Manufacturing niche, about the changes he’s making to his business, based...

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Blog post

What to do when they just want a price

Here’s another question I answered recently through my email mentoring service. Q: I have a prospect that I’ve been keeping in touch with periodically. When we first spoke he told...

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Blog post

Better at “creative” than “pro”?

We’re away at CFC. Follow the action as it happens with Twitter hash tag #CFConf. CreativePro.com is an excellent resource where “creatives go to know.” They recently reviewed our Pricing...

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