The Marketing Mix
Read, watch and listen to the latest insights from Marketing Mentor & friends
Featured posts
Latest posts
How to cultivate a healthy "marketing mindset"
What I love the most -- hands down -- about teaching creative professionals how to promote their services -- the thing you love most to do -- is to watch the "marketing mindset"...
“Your Self Promotion is Not About YouR...
I know it sounds like a contradiction, but trust me when I say that effective marketing isn’t about you. It’s about them — your ideal clients. Here’s what I mean...
[Podcast] #295 Value-Based Bartering with Micha...
A spread from the book by Michael e. Stern of BuildaBetterPhotograph.com Here’s #7 in a series of chatty (but meaty) conversations between me and time lapse filmmaker, Michael e. Stern of...
The quickest “yes” ever…
I’ve spoken to clients before who seemed like they’d done their research, read my website thoroughly, and knew they were going to hire me before we even got on the...
Guest Post: Land with a bigger thud
Today we are introducing our first series of guest posts from Jennifer Neal, of K9 Design in Toronto, Ontario, Canada. Jennifer and I have been working together through the Marketing...