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The Round Up: Content Marketing + Networking Strategy in One

Posted by Ilise Benun on

Ryan Robinson’s Latest Round Up I love Round Ups — when someone asks the same question of a bunch of experts and compiles all the answers in one post. It’s a great content marketing strategy and an even better networking strategy — you’re giving exposure to others which garners good will,...

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Is Word of Mouth the Best Marketing Tool?

Posted by Ilise Benun on

It’s been a long time coming but I finally wrote a rant about word of mouth. So many people glorify it — maybe you too? You think it’s the best marketing tool out there. You’re proud to say you get your clients through word of mouth. You think you’re “lucky” to get...

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How not to stalk your best prospects

Posted by Ilise Benun on

Photo courtesy Shutterstock (Image ID:226765558) I just gave a brand new presentation for Digital Olympus, a free online event. (You can download the PPT at Gettalk.at/Stalking and/or watch the video here and all of the Digital Olympus videos here. My talk was called How Not To Stalk Your Prospects and Still Get the Project: What...

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