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Stuck, or simply content?

Posted by Deidre Rienzo on

Hi, I'm Deidre. In my posts, I talk about my voyage down the road of self-employment as a copywriting partner to designers, my achievements and roadblocks along the way, and what I’m learning as I go (with Marketing Mentor as my guide).

Last time, I talked about not having any big plans for the future of my business. This realization bothered me. Shouldn’t we always be chasing something, striving for something? Is something wrong? Am I stuck?

This past week, I took inventory of my business (hoping to figure out where the heck I want to go).

I’m happy with my clients, the kind of work I’m getting, my process, my pricing, the actual doing of the work. But these thoughts plague me:

  • Should I network more?
  • Should I create a digital product?
  • Should I aim to expand and hire an employee?
  • Should I expand my markets?

Other creatives seem to be doing these things—but none of them appeal to me right now.

Self-employment has been so eye-opening over the past 5 ½ years, and I’m still learning from it every single day. It reminds me not to chase things because other people are. It forces me to decide what I really want—and encourages me to make that happen. 

Maybe I’m not stuck? Maybe I’m just content…
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I’d like to officially announce, that for now:
I want to keep doing what I’m doing—just a bit more of it. I want to reach my yearly goal for 2013 and exceed it in 2014. I want to sustain the things that are working—and refine what can be better.

As of today, that’s plenty for me.

What about you?

The post Stuck, or simply content? appeared first on The Marketing Mix.


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