- “Had I known how creative business would be when I was in college I would have taken a different path and learned some business skills back then. I’m learning by experience now.”
Doug Dolan, communications strategist and writer, talks about how creative professionals can stop undervaluing the strategic thinking they naturally bring to a client’s project – and start charging for it.
- “Clients often think they’ve thought it all out and now they need someone to implement it. But what all of us do is a bit more complicated.”