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How much work should you showcase?

Posted by Ilise Benun on

Clients often ask, “How much of my work should I add to my portfolio or website?” The answer is usually, “Less than you think.” 

I tell clients they should only showcase the work they want more of. 

I heard Brian Miller answer this question recently at A Day in the Life where he spoke on The Creative Business – Behind the Scenes. I love the image he showed to represent the work he showcases vs. the work his firm uses “to keep the lights on.”

Workweshowcase-bmdg

You may be familiar with Brian as the fellow HOW Books author of the recent book, Above the Fold, and he will be presenting Making Your Way in a Digital World, at HOW Design Live

Join us in Chicago at CFC. The early-bird deadline ends may 1st. Use in conjunction with the Marketing Mentor $50 discount (Use code: CMM11) to save a total of $80 – the best admission price available.

 

The post How much work should you showcase? appeared first on The Marketing Mix.

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