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Have You Tried the 1-2 Punch?

Posted by Ilise Benun on

 

shutterstock_218658337

It seems unfair to send someone a request, proposal or message—and get completely ignored—doesn’t it? Unfortunately, it happens all the time. In my latest article for Ad Age, Four Strategies to Increase Response From the Unresponsive, I look at why the silence might be happening, and share four tips to increase your chances of hearing back. Here’s the first tip:

  1. The 1-2 punch. Reach out more than once, like a 1-2 punch. Don’t even consider them two separate efforts. They’re two parts of the same effort, and the repetition says “I’m serious.”

Read the other three tips here. 

Boxing gloves, courtesy, Shutterstock.

The post Have You Tried the 1-2 Punch? appeared first on The Marketing Mix.


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