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Goodbye Weekends; Hello Freedom

Posted by Ilise Benun on

With the economy transforming itself and more and more people freelancing and venturing out on their own work-wise, I think we need to rethink our work-related vocabulary.

We need new language that fits the lives we are living, where the lines between personal and professional are blurring and each of us has to carve out the time we need to do the things we need to do, whether work or personal. 
Shutterstock_153265622

For example: Does the word "weekend" make sense anymore?

Why do you have to wait 5 days — not 3 or 6 — to take a break? What if you need a break after a very intense Monday? Do you have to wait until Saturday to refresh?

Not if you're an independent. As your own boss, you have the freedom to decide how and when you get your work done. You get to decide where to draw the lines, when to work and when not to.

Of course, we need to work within the broader context and societal schedule, so we can be
available when our 9-5 clients need us. But there’s a balance and we should negotiate for what we need, instead of assuming we have to keep doing what we've always done, even if it makes no sense. (Besides, the 9-5-ers' lines are blurring too and they
don’t even get the benefit of freedom.)

I suggest we stop thinking of breaks as coming all the way at the end of a week. Let's take breaks when we need them.

Do you agree? And if so, what should we rename the "weekend?"

*Freedom image, courtesy, Shutterstock.

The post Goodbye Weekends; Hello Freedom appeared first on The Marketing Mix.


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