I’ve gotten really interested in exploring the way people use handwritten notes, which you may have noticed here on the blog. So much so that I’ve been interviewing people about how and why they use handwritten notes as part of their marketing mix.
So last night at a networking event, it only felt natural to bring up the topic with the people I met, and spring the same question on each of them.
Presto! Instant conversation, whether they were pro or con. Plus it was a great way to solicit business cards from people without being a tool: "May I have your card to follow up if I have more questions as I research this topic?"
Anyone else tried this?