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Feel crowded in by “Too Much Stuff!”? Try a 90-Day Clear-Out!

Posted by Ilise Benun on

The 90-Day Clear-Out is something I do a couple of times a year or whenever The Stuff seems to need a good weeding.

It’s absolutely free, ridiculously easy and can makes a real and noticeable difference in my office, my house … wherever I use it.

Here’s how it works: You decide to get rid of one – and only one! – item every day for the next 90 days. And you have someplace to keep a record of the 90 items. A pad of paper, a spreadsheet, a Word doc – whatever you like.

The secret is in absolutely committing to only one item a day. That guarantees it’s a pleasant “untreasure hunt” and not just another chore. And once you start looking, candidate throw-aways seem to become completely obvious.

You can toss the daily item or give it away or leave it on the sidewalk “Free to a good home!”, but it has to go. Keeping a note of each of the 90 items lets you look back and see how much progress you’ve made … and realize how nice it is to have that stuff gone.

I’m just finishing up a 90-Day Clear-Out and – as usual – it feels great. Things are edited, more streamlined. The undergrowth has been cut back. It’s always a pleasure to have the No-Longer-Needed disappear almost effortlessly. Sometimes it even miraculously makes room for the Something-Much-Better.

Patrice Robertie specializes in working with professional services firms whose offerings have to be persuasively and compelling described because … they’re service businesses … there’s no “product” to show. She can be reached at patrice@acornadvertising.com.

 

 

The post Feel crowded in by “Too Much Stuff!”? Try a 90-Day Clear-Out! appeared first on The Marketing Mix.

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