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Everybody needs a business plan

Posted by Ilise Benun on

Greg Spalenka, from Artist as Brand, helps artists learn to make a living from their art. Last week, he interviewed me for his blog and one of the things we talked about was the need for everyone to have a business plan, no matter what type of artist you are…and that a business plan doesn’t have to be scary:

Everybody needs a business plan, whether they’re independent or an employed artist. A business plan is simply a clear idea of where you are going and what you’re trying to achieve in your work. Business plans can be intimidating — the image is of a thick document, but it could just be 3 sentences or even a mind map of where you’re going. Without it, you won’t get there.

Read the rest of the interview here.

Do you have a business plan? If not, start thinking about it today. Need help determining where you’re going? Try my free mentoring session.

The post Everybody needs a business plan appeared first on The Marketing Mix.


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