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Bullies get a bad rap

Posted by Deidre Rienzo on

Hi, I'm Deidre. In my posts, I talk about my voyage down the road of self-employment as a website copywriter, my achievements and roadblocks along the way, and what I’m learning as I go (with Marketing Mentor as my guide).

If I did not have accountability—I would not have a business. Self-motivation doesn’t get me very far. I need someone to keep their eye on me—and if necessary, threaten to steal my lunch money.

My clients make me accountable. That’s why I get the work done.

But who keeps me accountable to my marketing, money, and business tasks? I sure don’t! I need outside influences. And they don’t just land in my lap. I have to grit my teeth and ask for them. Because even if there’s a task that I’m dreading … deep down, I know I have to do it. And in a moment of clarity, I can say it out loud to one of my accountability bullies. Then, I know I’ll get it done.

Locate your bullies:

 The kinda-scary friend: We all have one. Find the friend that you’re terrified to say “no” to, and ask him/her to keep you on track. You’ll get your homework done, no doubt.

 The fellow creative: Find one on the CFC or the Marketing Mentor LinkedIn Group. You’ll be surprised how many people want to give and receive help.

 Ilise Benun, butt-kicker extraordinaire: She’s kind with her advice and guidance, but she’s tough too. You’ll want to over-achieve for her (and for your group buddies), and before you know it, you’ll have accomplished, in months, what you haven’t done in years. There are 2 spots left in the Marketing Group starting next week.

Ask yourself this: What’s the one thing you’ve been meaning to do for ages?

Now, ask someone: Will you hold me accountable for this?

P.S. Accountability is also a gift that can be given. Offer to keep someone accountable—and if they accept—do it! I love bullying people into things. And it’s rewarding when something so simple (checking in, giving support) can result in someone achieving their goals. 

The post Bullies get a bad rap appeared first on The Marketing Mix.

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