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Beyond Networking

Posted by Ilise Benun on

There’s a great article on networking on the Jan/Feb issue of the Harvard Business Review. (I saw it mentioned briefly in the NY Times on last Saturday — free registration required.)

The authors contend that "if you are going to succeed, you need to have three networks firmly in place."

  • An operational network, so you can do your work efficiently.
  • A personal network that can help in your personal and professional development and provide referrals to the information and contacts you need.
  • A strategic network to help figure out the priorities and challenges your organization will face and to help you figure out how to accomplish them.

“The alternative to networking is to fail — either in reaching for a leadership position or succeeding at it.”

It’s an interesting idea I’ll be looking further into…Check out the article in HBR.

The post Beyond Networking appeared first on The Marketing Mix.


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