Want to really demonstrate how, exactly, you can help a client? Show them a case study.
Case studies are incredible marketing tools because:
- they tell what problems your client had, and how you solved them
- they show your process to your prospects
- they let your prospect experience your results!
Whether your case studies are simple and short, or longer and more complex—they can be very effective.
Need an example of a case study? Peter’s case study, Finding a firm's true voice, is a good one.
Speaking of email marketing…if you find yourself saying… "I really need to get my email newsletter out"? …then the Email Marketing Group is for you! A new group starts the week of March 19th. Sign up here.